Diving into summer 23/24 with our new swimwear and shorty shorts collections!


Photographer - Rui Jorge | @ruijorgejournal
Model - Alfie Ballaestas | @alfball
Model - Matt Kariuki | @mat.kg06

Location - Malabar Headlands, Sydney, Australia

We're thrilled to unveil our latest swimwear range, captured at the start of the Aussie summer, November 2023 with a stunning shoot at the picturesque Malabar Beach. We wanted a collection that embodied the vibrant spirit of summer, bringing together bold designs and high-quality detailing to ensure you make a splash wherever you go. The shoot was expertly directed by our good friend and photographer, Rui Jorge, whose keen eye for detail and creative flair brought our vision to life. Featuring our newest Rudeboy models, Matt Kariuki and Alfie Ballaestas, the boys radiated energy and style, perfectly showcasing our fresh, exciting designs.

Our new swimwear range is all about making a statement. Embracing the trend of block colours with colours often inspired by iconic Aussie locations and landscapes, these pieces were designed to stand out. Whether you prefer bright, eye-catching hues or more subtle tones, there's something for everyone. Each item is crafted with comfort and durability in mind, ensuring that you not only look good but also feel great. The sleek lines and vibrant colours are perfect for those who want to express their personality and stand out on the beach or by the pool.

In addition to our swimwear, we were so excited to introduce our new line of party/exercise shorts. These extra bulgy short shorts are engineered to accentuate your features in all the right places. Made with a 95% Cotton/5% Spandex blend, they offer the perfect combination of support, breathability and flexibility, making them ideal for showing off the goods be it partying or working out. Whether you're dancing the night away or hitting the gym, these shorts will keep you looking and feeling your best. Plus our concealed zip pockets to keep those phone and keys secured during those HIIT sessions or from sticky fingers when bumping and grinding on the D-floor! So why wait? With dozens of 5 star ratings and customers already and customer reviews such as Jez stating "Comfiest shorts I’ve ever purchased, 11/10" dive into our new collection and make this summer unforgettable!


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